Copywriting Ops
Copywriting
We offer a variety of copywriting services to iour clients. We are truly the seo and advertising business copywriter, because we have been there – in both the public and private sector, corporate and small business.
Here’s what you can expect from us:
Powerful writing that sells!
Superior Customer Service
A no-hassle revision policy
Complete confidentiality
Like all skilled copywriters, we also research topics we don’t know to gain familiarity and understanding. In addition, we have the ability and commitment to deliver the copy you’re looking for.
Do you need a type of copywriting not specified here? Or do you have another marketing idea and want a professional web copywriter to bring it to life in print or online? Please get in touch. We’ll give you a complimentary consultation and quote.
Here is what you can expect as we work on your project:
1. The first thing we will need is more information on your product or service--as much as possible! In order to communicate your goals, plans and benefits, we need to find out the details of what you're offering, and understand your target market intimately.
2. We’ll also send you our copywriting questionnaire, which helps us get to the heart of your company and its products and services.
3. After the preliminary research, we’ll begin work on your project.
4. Next, we'll submit a first draft to you for any necessary editing. You may suggest changes, additions or deletions--it's your project! This is the time to tell us if you want a change in audience, voice, style or content.
5. Once we get the revisions from you, we’ll make the changes, finalize the writing and deliver it to you.
SEO COPYWRITING:
Do you need informative and persuasive web content? Web copywriting that turns browsers into buyers? Content that will increase your Search Engine Optimization efforts? Maybe you just need informational site content that places your product or service in the best light. What ever your website copywriter needs are, we will get you where you need to be.
For every website copy project, we do the following:
- Check your competitors
- Research Your Keyword Phrases
- Write copy that sells, or informs, whatever your needs may be.
Let us write your website copy; we know you’ll be happy with what we can deliver!
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WEBSITE ARTICLES:
One of the best ways to establish yourself as an expert in the minds of your prospects and customers is to write and publish articles in your area of expertise. It also helps improve your website ranking. Can't write? That's where we come in. We’ll help you put together an article or series of articles that utilize your keywords in the best way and gets your point across.
For every website article we write, we do the following:
- Connect with your target audience
- Explain your product, service or topic thoroughly
- Use keyword linking to help you increase your website rank
ONLINE ADS:
We'll put together compelling copy that includes the correct keyword terms that your customers are searching for. We'll ensure that the call to action delivers the goods, not once or twice, but every time. What is it you are selling? Who are you targeting? We will create ad copy that focuses on an offer, an individual demographic, a certain location, or anything else that you would like.
BROCHURE COPY:
Sales materials are an important part of any product or service offering. Brochures can condense your offering into the fundamental features and benefits that your customer needs to know about. They also should include testimonials from satisfied clients. This is a critical piece. For every brochure copy project we do the following:
- Balance graphics, images and copy
- Laser in on your benefits and features
- Provide a strong call to action
- Include your contact information
Looking for a brochure designer? Let us know. We work with the best talent in the industry and offer reasonable rates.
AD COPY:
The right headline combined with effective body copy can turn an average brand into an overnight sensation. Image is important. Building a brand is serious business. If you’re looking for powerful ad copy that can support your marketing strategy, you’ve come to the right place. For every ad copy project, we do the following:
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Connect with your target audience -
Reach their emotional core -
Integrate a creative flair -
Laser in on your benefits and features -
Provide a strong call to action -
We will also enagage in an in-depth analysis of your product offering and come up with ad ideas that will transform your brand. And if you don’t have any branding, well then we’ll help you create one!
Looking for an ad designer? Let us know. We work with the best talent in the industry and offer reasonable rates.
SALES LETTERS:
Coupled with the right mailing list, an effective sales letter directed towards potential or existing customers can revolutionize a business. Whether you need short, benefit-laden email or sales letters or long, conversational copy, we can deliver with powerful sales writing, for any audience or any set of customers. We’ll write copy that focuses on benefits, not features--and we’ll do so in a clear, concise and creative way. Here are the key questions we look at for every sales letter project:
- What motivates your customers to buy?
- Whats the competitive landscape like?
- What are we selling?
PRESS RELEASES:
Developed with a newsworthy angle that will get you, your company or your products and services noticed, our Press Releases are among the best in the business. Editors look for a strong headline, a catchy opening sentence and writing in the journalistic style. More importantly, they want news or information their readers can use. Our releases will get you noticed.
DIRECT RESPONSE:
There’s a reason why the direct response industry is booming like never before. It works! Consumers love to read the long, benefit-laden copy. By the time they are done reading it, they are practically hypnotized into buying. Looking for an effective direct response letter that motivates people to inquire for more information or for the sale? Get in touch!
MAGAZINE COPY:
Most companies have a magazine that is either distributed internally or to customers and different groups on the outside. The problem is that many of them don’t have the time to write it! Let Custom Copywriting take care of this for you. We are experts in writing a magazine that is filled with interesting stories, personal interviews and hard hitting editorials.
MARKETING & BUSINESS COLLATERAL:
Flyers, promotional follow-up pieces, proposals, newsletters, sales sheets, special reports, e-books and more all fall under the area of miscellaneous marketing and business collateral. If you're looking for ways to promote your business by professional collateral, we are your full service copy specialist.
Do you need a type of copy not specified here? Or do you have another marketing idea and want a professional freelancer to bring it to life in print or online? Please get in touch. We’ll give you a complimentary consultation and quote.